Focus Better Now
Attention is the key to sustained value creation, with higher
- WELLBEING
- INNOVATION
- EFFECTIVENESS
Organizations are thriving in the Creative Economy 4.0 because they have the right balance between
Our purpose is to help innovative organizations protect and cultivate their most valuable asset -attention.
Your organization is living the value, “Attention is the most valuable asset.” As a result, your people have high wellbeing, innovation and effectiveness. You can sustain creative advantage and social impact.
Leaders and their teams of innovators, consultants, advisors, designers, researchers and developers.
and
Professionals who must do deep work* in order to create value and sustain creative advantage.
*Professional activities performed in a state of distraction-free concentration that push cognitive capabilities to their limit. These efforts create new value, improve a skill, and are hard to replicate.
Cal Newport, Georgetown University, Deep Work, Rules for Focused Success in a Distracted World.